Build the Damn Thing
by Kathryn Finney
Key Concepts
Build Now
Start building your product or service immediately, even if imperfect.
Resourcefulness Wins
Leverage existing assets and creativity over external capital.
No Permission
Do not seek external validation or permission to start your venture.
Community Capital
Utilize your network for non-monetary support and growth.
Founder First
Prioritize your mental health and well-being as a founder.
Action Items
Launch an imperfect MVP quickly to gather real-world feedback.
Identify and leverage your unique 'hidden capital' beyond traditional funding.
Actively build a diverse network of mentors and advisors.
Prioritize your mental and physical health to sustain your entrepreneurial journey.
Control your business narrative by consistently sharing your authentic story.
Core Thesis
Underrepresented founders must build their ventures immediately with available resources, rejecting permission-seeking and perfectionism.
Mindset Shift
It shifts the founder's mindset from seeking external validation and capital to embracing immediate, resourceful action with existing assets.