Rework
by Jason Fried
Key Concepts
Ignore Real World
The 'real world' is an excuse for not trying new, unconventional approaches.
Less is More
Do less than your competitors to achieve more focus, quality, and efficiency.
Ship It
Get your product out quickly, then iterate based on real user feedback.
Meetings are Toxic
Most meetings are a waste of time and productivity, hindering actual work.
Don't Hire
Avoid hiring until absolutely necessary, and only bring on truly exceptional people.
Action Items
Start small and simple, focusing on core features rather than complex additions.
Launch early and iterate based on real user feedback, not extensive planning.
Avoid unnecessary meetings and long planning cycles to maximize productive work time.
Focus on doing one thing exceptionally well instead of many things poorly.
Build a product you genuinely want to use yourself, ensuring passion and utility.
Core Thesis
Traditional business advice is often counterproductive; build a lean, focused, and sustainable company by doing less and shipping sooner.
Mindset Shift
The biggest shift is from believing that more effort, more resources, and more complexity lead to success, to understanding that less can be profoundly more effective.